Ep. 4 - Get in the Game: Starting your Entrepreneurial Journey

In this episode, Andrew Smith and Lucas Mitchell discuss the challenges and emotions that come with starting a business. They emphasize the importance of taking action and proving the concept before worrying about branding and business plans. They also highlight the significance of having a clear vision for the company and how it can motivate and align people. Beyond providing advice on securing your first client, and dealing with challenges and failures, Andrew and Lucas discuss the need to build resilience and the importance of making quick decisions and adjusting as needed. The episode concludes with a discussion on markers for business growth and the decision-making process for investing in different areas of the business.

Takeaways

• Take action and start your entrepreneurial journey, regardless of where you “think you are” in the process.
• Prove the concept and validate the need for your product or service before investing in branding and business plans.
• Focus on ‘building the muscle’ to overcome challenges and learn from failure.
• Have a clear vision for your company and share it with others to motivate and align them with the big picture.
• Make quick decisions and adjust as needed, prioritizing investments that will help your business grow.

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Producer: Doug Thompson

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